{"id":1025,"date":"2023-01-27T13:05:42","date_gmt":"2023-01-27T13:05:42","guid":{"rendered":"https:\/\/lifestylerek.com\/?p=1025"},"modified":"2023-01-30T22:25:44","modified_gmt":"2023-01-30T22:25:44","slug":"masno-masnie-masniutko","status":"publish","type":"post","link":"https:\/\/lifestylerek.com\/cs\/maslove-bonbony\/","title":{"rendered":"Masno, ma\u00b6nie, ma\u00b6nie"},"content":{"rendered":"<p>Je nesporn\u00e9, \u017ee internet zm\u011bnil sv\u011bt. V Polsku je p\u0159\u00edstup k internetu v\u0161udyp\u0159\u00edtomn\u00fd. Dnes pronik\u00e1 do v\u0161ech oblast\u00ed \u017eivota, do ekonomiky, politiky, rodinn\u00e9ho \u017eivota... Mnoho lid\u00ed vyu\u017e\u00edv\u00e1 tuto technologii k tomu, aby byli v kontaktu s n\u011bk\u00fdm na druh\u00e9 stran\u011b zem\u011bkoule, jin\u00ed ji vyu\u017e\u00edvaj\u00ed k vyd\u011bl\u00e1v\u00e1n\u00ed pen\u011bz. Internet nejv\u00edce vyu\u017e\u00edvaj\u00ed mlad\u00ed lid\u00e9. Dalo by se \u0159\u00edci, \u017ee pr\u00e1v\u011b oni tam utv\u00e1\u0159ej\u00ed specifickou kulturu. Pr\u00e1v\u011b na internetu se roz\u0161\u00ed\u0159ilo pou\u017e\u00edv\u00e1n\u00ed slova, kter\u00e9 se vyskytuje ve slezsk\u00e9m n\u00e1\u0159e\u010d\u00ed.\u00a0<strong>masno<\/strong>.<\/p>\n<h2>Slovo roku pro ml\u00e1de\u017e<\/h2>\n<p>V posledn\u00edch letech se v\u011bnuje st\u00e1le v\u011bt\u0161\u00ed pozornost porozum\u011bn\u00ed probl\u00e9m\u016fm, jazyku a zvyk\u016fm mlad\u00fdch lid\u00ed. Skv\u011bl\u00fdm p\u0159\u00edkladem je plebiscit o \"Slovo roku pro ml\u00e1de\u017e\". Od roku 2016 ji v\u017edy po\u0159\u00e1d\u00e1 v\u011bdeck\u00e9 nakladatelstv\u00ed PWN. C\u00edlem tohoto plebiscitu je zjistit nejobl\u00edben\u011bj\u0161\u00ed slova, kter\u00e1 mlad\u00ed lid\u00e9 v dan\u00e9m roce pou\u017e\u00edvaj\u00ed. Druh\u00fdm slovem ml\u00e1de\u017ee roku 2018 se stalo p\u0159\u00eddavn\u00e9 jm\u00e9no - masn\u00fd. Toto slovo se dosud pou\u017e\u00edvalo ve slezsk\u00e9m n\u00e1\u0159e\u010d\u00ed a znamen\u00e1 nap\u0159\u00edklad: extra, skv\u011bl\u00fd, super a synonyma t\u011bchto slov a nej\u010dast\u011bji znamen\u00e1 n\u011bco tlust\u00e9ho.<\/p>\n<p>Tento v\u00fdraz roz\u0161\u00ed\u0159il Michal \"Boxdel\" Baron, zn\u00e1m\u00fd tak\u00e9 jako Masny Ben nebo iDELTI. Je popul\u00e1rn\u00edm polsk\u00fdm youtuberem a v posledn\u00ed dob\u011b tak\u00e9 majitelem a zakladatelem federace Fame MMA. V minulosti byl \u010dlenem a tv\u016frcem skupiny youtuber\u016f s n\u00e1zvem\u00a0<em><strong>Masno<\/strong>.\u00a0<\/em>\u010clenov\u00e9 t\u00e9to skupiny m\u011bli p\u0159edt\u00edm, ne\u017e si pro tento projekt vymysleli p\u0159ezd\u00edvky, slovo masny, co\u017e v tomto p\u0159\u00edpad\u011b znamen\u00e1 super, super. Kolektiv tvo\u0159ili:<\/p>\n<ul>\n<li>Masny Den<\/li>\n<li>Masny Olo<\/li>\n<li>Masny Bill<\/li>\n<li>Masny Ben<\/li>\n<\/ul>\n<p>Skupina se rozpadla spolu se z\u00e1kazem kan\u00e1lu Youtube na za\u010d\u00e1tku roku 2021. V tomto obdob\u00ed se slovo\u00a0<strong>masny\u00a0<\/strong>za\u010dal ztr\u00e1cet na popularit\u011b mezi mlad\u00fdmi u\u017eivateli internetu.<\/p>\n<h2>S\u00edla internetu<\/h2>\n<p>Influence\u0159i maj\u00ed obrovsk\u00fd vliv na nejmlad\u0161\u00ed i mnohem star\u0161\u00ed u\u017eivatele webu. Miliony sleduj\u00edc\u00edch na Instagramu, Tiktoku nebo Youtube nab\u00edzej\u00ed obrovsk\u00e9 mo\u017enosti. N\u011bkte\u0159\u00ed tv\u016frci vyu\u017e\u00edvaj\u00ed sv\u016fj dosah k dobro\u010dinn\u00fdm \u00fa\u010del\u016fm, zat\u00edmco jin\u00ed pracuj\u00ed \u010dist\u011b pro finan\u010dn\u00ed zisk. Jedno je jist\u00e9, online sv\u011bt se prol\u00edn\u00e1 s re\u00e1ln\u00fdm sv\u011btem jako nikdy p\u0159edt\u00edm. Kdy\u017e u\u017e mluv\u00edme o jazyce, krom\u011b slova masno je t\u0159eba zm\u00ednit tak\u00e9 slovo \"naura\".<\/p>\n<p>Jedn\u00e1 se o dal\u0161\u00ed slovo zpopularizovan\u00e9 na internetu, kter\u00e9 vytvo\u0159ila skupina\u00a0<strong>Masno<\/strong>. Stejn\u011b jako slovo \"masny\" bylo ocen\u011bno v anket\u011b Ml\u00e1de\u017enick\u00e9 slovo roku a v roce 2021 se um\u00edstilo na druh\u00e9m m\u00edst\u011b. M\u00e1 stejn\u00fd v\u00fdznam jako slovo\u00a0<em>Ahoj\u00a0<\/em>znamen\u00e1 to, \u017ee se uvid\u00edme pozd\u011bji, sbohem. Slovo \"naura\" se vyslovuje jako b\u011b\u017en\u00e9 \"nara\", pouze s britsk\u00fdm p\u0159\u00edzvukem na p\u00edsmeno \"r\". Tato fr\u00e1ze b\u00fdvala obl\u00edben\u00e1 zejm\u00e9na u div\u00e1k\u016f streamera Paramaxil a youtubera Boxdel, kte\u0159\u00ed ji \u010dasto pou\u017e\u00edvali ve sv\u00fdch projevech.<\/p>\n<p>Takzvan\u00fd \"Internet sl\u00e1vy\" ned\u00e1vno cel\u00e9mu Polsku uk\u00e1zal, jak mocn\u00e9 jsou mo\u017enosti online sl\u00e1vy.\u00a0<em>Friz\u016fv t\u00fdm.\u00a0<\/em>Friz, zakladatel skupiny The Crew, se dnes m\u016f\u017ee pochlubit milion\u00e1\u0159sk\u00fdm statusem a n\u011bkolika \u010dl\u00e1nky v \u010dasopise Forbs. Ur\u010dit\u011b by nedos\u00e1hl takov\u00e9ho \u00fasp\u011bchu, kdyby nevyu\u017eil sv\u00fdch \"p\u011bti minut\" popularity na internetu. Na vrcholu sv\u00e9 popularity\u00a0<em>T\u00fdmy\u00a0<\/em>jahodov\u00e1 a citronov\u00e1 zmrzlina s t\u00edmto logem byla uvedena na trh ve spolupr\u00e1ci se spole\u010dnost\u00ed Koral. Uveden\u00ed na trh m\u011blo ohlas na internetu. Lid\u00e9 se o tyto zmrzliny t\u00e9m\u011b\u0159 p\u0159etahovali, platili za n\u011b \u010dasto p\u0159emr\u0161t\u011bn\u00e9 ceny a v lednic\u00edch rychle doch\u00e1zelo \"exkluzivn\u00ed\" zbo\u017e\u00ed. Po \u00faderu\u00a0<em>T\u00fdm\u00a0<\/em>ve spolupr\u00e1ci se spole\u010dnost\u00ed Koral uvedla na trh tak\u00e9 oran\u017e\u00e1dy v plechovk\u00e1ch. P\u0159\u00edchut\u011b byly stejn\u00e9 jako u zmrzliny - jahoda a citron. Krom\u011b toho byly po ur\u010ditou dobu obl\u00edben\u00e9 tak\u00e9 koblihy.\u00a0<em>T\u00fdmy<\/em>kter\u00e9 byly stejn\u011b jako ostatn\u00ed produkty velmi \u00fasp\u011b\u0161n\u00e9 z hlediska prodeje. Ka\u017ed\u00fd z t\u011bchto produkt\u016f byl prov\u00e1zen mnoha kontroverzemi a medi\u00e1ln\u00edm humbukem.<\/p>\n<h2>Jsme \u00fasp\u011b\u0161n\u00fd p\u0159\u00edb\u011bh<\/h2>\n<p>Nejen influence\u0159i mohou prom\u011bnit internetovou popularitu ve skute\u010dn\u00fd vliv na realitu. Sv\u00e9 o tom v\u00ed zn\u00e1m\u00fd polsk\u00fd rapper Patryk Wozinski, zn\u00e1m\u00fd sp\u00ed\u0161e jako Kizo, kter\u00e9ho lze jen t\u011b\u017eko srovn\u00e1vat s influencery nahr\u00e1vaj\u00edc\u00edmi videa na YouTube nebo Tiktok. P\u0159ed \u010dasem se rozhodl vyu\u017e\u00edt sv\u00e9 popularity nejen hran\u00edm sv\u00fdch p\u00edsn\u00ed a koncert\u016f, ale tak\u00e9 prodejem v\u00fdrobk\u016f pod sv\u00fdm pseudonymem.<\/p>\n<p><em>Kizzers<\/em>\u00a0proto\u017ee tak se jmenuje kokosov\u00e1 ty\u010dinka, kter\u00e1 vznikla ve spolupr\u00e1ci spole\u010dnost\u00ed Kizo a SFD a zaznamenala neuv\u011b\u0159iteln\u00fd prodejn\u00ed \u00fasp\u011bch. N\u011bkolik dn\u00ed po uveden\u00ed na trh bylo t\u011b\u017ek\u00e9 sehnat v obchod\u011b by\u0165 jen jednu ty\u010dinku. Bezpochyby k tomu p\u0159isp\u011bl brilantn\u00ed marketing. Vzniklo mnoho reklam, kter\u00e9 bylo mo\u017en\u00e9 vid\u011bt nap\u0159\u00edklad na Tiktoku, v nich\u017e hr\u00e1l s\u00e1m Kizo. V sou\u010dasn\u00e9 dob\u011b lze sladkosti snadno zakoupit v \u0159et\u011bzci Biedronka.<\/p>\n<p>Brzy po \u00fasp\u011bchu\u00a0<em>Kizzers\u00a0<\/em>Rapper se rozhodl vydat dal\u0161\u00ed produkt, tentokr\u00e1t \u00fapln\u011b jin\u00fd. Sukcesiliana je mra\u017een\u00e1 pizza, kterou lze koupit v prodejn\u00e1ch \u017babka. Nebyl tak \u00fasp\u011b\u0161n\u00fd jako autorsk\u00e9 bary, nicm\u00e9n\u011b ohlasy kupuj\u00edc\u00edch byly veskrze pozitivn\u00ed. Produkt je k dispozici ve dvou p\u0159\u00edchut\u00edch - Extra Meat Bbq a Big Cheese.<\/p>\n<p>&nbsp;<\/p>","protected":false},"excerpt":{"rendered":"<p>Nie podlega dyskusji to, \u017ce internet zmieni\u0142 \u015bwiat. W Polsce dost\u0119p do internetu jest wszechobecny. Obecnie przenika ka\u017cd\u0105 dziedzin\u0119 \u017cycia, gospodark\u0119, polityk\u0119, \u017cycie rodzinne&#8230; Wielu ludzi technologia ta pozwala utrzymywa\u0107 kontakty z kim\u015b po drugiej stronie globu, a jeszcze inni wykorzystuj\u0105 ja do zarabiania. Najwi\u0119cej u\u017cytkuj\u0105 internet ludzie m\u0142odzi. Mo\u017cna powiedzie\u0107, \u017ce to oni kszta\u0142tuj\u0105 [&hellip;]<\/p>\n","protected":false},"author":2,"featured_media":1027,"comment_status":"open","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"inline_featured_image":false,"footnotes":""},"categories":[41,31],"tags":[50],"class_list":["post-1025","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-kultura","category-lifestyle","tag-all"],"_links":{"self":[{"href":"https:\/\/lifestylerek.com\/cs\/wp-json\/wp\/v2\/posts\/1025","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/lifestylerek.com\/cs\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/lifestylerek.com\/cs\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/lifestylerek.com\/cs\/wp-json\/wp\/v2\/users\/2"}],"replies":[{"embeddable":true,"href":"https:\/\/lifestylerek.com\/cs\/wp-json\/wp\/v2\/comments?post=1025"}],"version-history":[{"count":0,"href":"https:\/\/lifestylerek.com\/cs\/wp-json\/wp\/v2\/posts\/1025\/revisions"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/lifestylerek.com\/cs\/wp-json\/wp\/v2\/media\/1027"}],"wp:attachment":[{"href":"https:\/\/lifestylerek.com\/cs\/wp-json\/wp\/v2\/media?parent=1025"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/lifestylerek.com\/cs\/wp-json\/wp\/v2\/categories?post=1025"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/lifestylerek.com\/cs\/wp-json\/wp\/v2\/tags?post=1025"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}